LAUNCHES
Nouveau Eyewear Develops a Magical Girls Collection With My Little Pony Eyewear
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Wearer: This collection is sized for girls ages 4 and up.
Specifics: Each frame combines a youthful and sophisticated style with the unique look and magical personality of the My Little Pony characters. All of the frames feature the world-famous “cutie” mark on the inside temple tip that are signature symbols unique to each of the My Little Pony characters.
Selling Points: Additionally, the collection features metal and plastic styles in a variety of shapes and colors each fitted with spring hinges.
"Our product designers were ecstatic to bring this eyewear collection to life taking inspiration from the colorful world of Ponies like Twilight Sparkle, Rainbow Dash and Pinkie Pie to name a few," said Karin Sears, head of product at Nouveau Eyewear. "Girls will adore the style and details of My Little Pony eyewear and their Millennial moms will love it too."
Price Guide: $$
www.nouveaueyewear.com
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SECOND LOOKS
Kenmark Debuts Zac Posen Women’s Sun Styles
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Specifics: Six sun styles for women
Selling Points: The Eloyse style is a modern oversized square frame featuring HD plastic with a thinner front. It is available in black, blue crystal, coral crystal and tortoise. Johanna is a full acetate round style with metal detailing on the end piece which extends into a full metal temple. Noble features a full zyl oval shape with a signature gold metal cap on the temple near the end piece. It comes in blue tortoise, orchid tortoise and tortoise. The Farrow style showcases a cat eye silhouette in full rim zyl with a gold metal “L” on the temple near the end piece. This style comes in black, fove, mulberry and tortoise. Luciana is a combination cat eye with connecting acetate brow. A very fashion forward style that comes in black, pearl and tortoise. The Ruthie is a full acetate style with a metal insert browline that is available in blush smoke, black and mocha.
Price Guide: $$$
www.kenmarkoptical.com
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ESE’s Été Lunettes Introduces Fall Winter Optical Collection
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Specifics: Four are within the brand’s feather collection which obtain their unique coloration through the use of natural feathers, three are within its hand cut plexiglass collection. Every one of these styles is handmade with only a limited number of each produced worldwide. Each is numbered on its temple tip and is packaged in a case and box with an international guarantee card and cleaning cloth.
Selling Points: Each of the feathers’ models are cleaned and dyed to carefully chosen pantone colors then inserted by hand in between two sheets of crystal acetate. A variety of techniques and cuts are utilized. The Aston style’s acetate front is cut and layered to show an upper portion featuring detailed feather work and the lower level is a complimenting it with a lightly colored crystal tone. Another technique can be seen on the Murles frame—a progressive, geometric shape demonstrating the brand’s interpretation of a traditional color fade—however the use of the feathers provides for a vivid touch of asymmetry that cannot be achieved through typical acetate colors.
The plexi models all feature engravings that are done one by one through the use of a handheld micro cutter with coloration (via syringe) applied after. In addition to the flower and leaf imagery seen throughout these styles the introduction of colored plexiglass (such as violet and grey tones) has also been added to compliment these models’ crystalized effect.
Price Guide: $$$$$
www.eseeyewear.com
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ALSO NEW
Koali Adds Fuschia to Collection for Morel Lunettes

www.morel-france.com
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Badgley Mischka Adds to Two New Frames to Optical Collection

www.mcgeegroup.com
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Glacée From Plan “B” Eyewear Introduces New Models

www.alternativeeyes.com
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