LAUNCHES
Safilo Reintroduces Emozioni Ophthalmic Collection for Women
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Wearer: Females ages 40 and up who are looking for timeless frames that are both functional and fashionable.
Specifics: The Spring Summer 2017 collection incorporates 14 ophthalmic styles.
Selling Points: Designed in the U.S. and made in Italy, the Emozioni collection has been favored by opticians and patients for its chic colors, smart prints and patterns, and attractive temple designs. The sophisticated collection can be described as modern with a strong attention to detail, comfort and functional design. The frames come in metal with crystal detail, metal with embellished temples, acetate, acetate with embellished temples and combination frames with metal fronts and acetate temples. “We are very excited to reintroduce the Emozioni women’s ophthalmic collection at our customers’ request as it’s a brand that has been historically important to Safilo, in the U.S. and Canada, for many years,” said Henri Blomqvist, CEO of Safilo North America. “These attractive frames for women are designed in our North American headquarters, in New Jersey, and made in Italy for the best possible combination of design, quality and fit – with the added benefit of durability from a Safilo Elasta spring hinge, one of Safilo’s greatest inventions.”
Price Guide: $$$
www.safilogroup.com
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SECOND LOOKS
Modo’s Eco Brand Debuts Biobased & Recycled Collection for Spring Summer 2017
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Specifics: In this collection are four new shapes, each available in four colors with corresponding magnetic sun clip-ons. Each new frame is constructed with a biobased front and recycled temples.
Selling Points: The Glomma style is a unisex panto shape, available in colors such as black, crystal, tortoise fade to crystal and an interesting rubberized texture. Arakawa, is a large men’s square silhouette and features a dark tortoise and a rubber texture black shade along with two shiny options---shiny grey and shiny crystal. The men’s retro keyhole square shape, Seudre, features a rubberized tortoise fade to crystal shade which gives the illusion of a semi-rimless style. The new women’s shape, Isere is a feminine rounded square and is available in hues such as shiny red tortoise gradient, blue tortoise and dark purple with tortoise fade.
Price Guide: $$$
www.modo.com
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Leisure Society by Shane Baum Introduces Summer 2017 Collection
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Specifics: Five new styles to the Leisure Society collection showcasing craftsmanship, engineering, quality and design.
Selling Points: Each piece of this collection actually consists of two frames melded together for both design and performance qualities. Using fine quality materials like 12K, 18K and 24K gold-plated titanium, polarized CR-39 lenses with a proprietary 12-layer AR coating and both hydrophobic and diamond-cast scratch resistant coatings, these frames are paired with a genuine leather, tri-fold case. The Clairaut, a unisex frame that is a key style to this release, is named after the astronomer Alexis Clairaut. The style features a two-tone “frame within a frame” design, angular double bridge and 2-base lenses that create a futuristic interpretation. The Otto frame named after Otto Toepher is a round silhouette that combines cotton-based Japanese zyl frame front with titanium. Additional styles like Ebb and Kepler are both made with advanced technology construction that combines titanium chassis with a zyl front. The ultra-thin beta titanium temples add to the comfortability of the style while being coated in 12K or 18K gold.
Price Guide: $$$$$
www.leisure-society.com
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ALSO NEW
Xavier Garcia Barcelona Showcases New (thin) Steel Block Styles for Spring 2017

www.xaviergarcia.design
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ClearVision Optical Intros New Optical Styles to Op Collection

www.cvoptical.com
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