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Eye²
New Wearable Helps Prevent Medical Problems in Children Caused by Overuse of Screens
Product: EyeForcer Top Line: Medical Wearable Solutions, based in Vancouver, Canada, is introducing Eyeforcer, a wearable device that controls and rewards children when using handheld devices, promoting safe and proper use of electronics. Close Up: The lightweight device looks like a frameless pair of glasses and can be worn by children as young as three years old. Using proprietary technologies, the wearable is able to detect if children are slouching or sitting a position that could harm their physical development over time. The device helps prevent what Medical Wearable Solutions co-founder Vahid Sahiholnasab, MD, calls “Gameboy Disease,” a condition caused by the constant use of gadgets such as smartphones, tablets and gaming systems. Symptoms of Gameboy Disease could include poor posture, neck pain, back pain, headaches and vision problems, according to Dr. Sahiholnasab. “As a physician and parent, I was worried about how much time my own children spent on their electronic devices and how it affected them. Over time they became anti-social and grouchy, all they wanted to do was hunch over a screen,” said Dr. Sahiholnasab. “After speaking with other parents and researching the effects of technology on children, we discovered studies proving that texting, gaming and spending hours in front of electronic devices can actually physically harm children.” http://medicalwearablesolutions.com; Info@MedicalWearableSolutions.com; (778) 280-8028, (778) 960-7893
WEB TECH
Eyesight Simulator Lets You See Through Others’ Eyes
Product: Eye Sim Top Line: Eye Sim is an online eyesight simulator that allows you to see how others view the world. Using an eye prescription, the Eye Sim algorithm blurs an image to simulate a user’s uncorrected vision. Users then share their vision on social networks to show others how they see the world. The Eye Sim is an educational tool that can benefit eyecare clinics and hospitals, according to Joe Fenton, a venture capitalist, physicist and entrepreneur who is marketing the technology. Close Up: Developed by physicists from Harvard University and Warwick University, Eye Sim uses complex algorithms to construct a wavefront consisting of Zernike polynomials. A convolution is then performed of the wavefront and an image to simulate natural eyesight. Vital Stats: The Eye Sim website, intellectual property and social media channels are currently for sale. www.eye-sim.com; https://twitter.com/Eye_Sim
Wiley X Debuts New Website
Product: www.wileyx.com Top Line: Wiley X has unveiled a new website that combines a new look with improved content and organization designed to provide a streamlined, more enjoyable online experience. Visitors can explore Wiley X’s premium, Rx-ready sunglass line by Series (Active Lifestyle, Climate Control, Changeable), or link directly to Wiley X’s new, specialized Worksight and Youth Force lines. Close Up: An enhanced dealer search function is a key component of the new site, helping customers easily find storefront retailers across North America or around the world. A new online dealers link helps users connect to their favorite online sales outlet. Special links make it easy to find prescription Wiley X retailers, and military prescription customers are provided with their own pathway to purchase. The new website also delivers enhanced resources for dealers, including a resource page, saved reusable order carts and intuitive Rx ordering. Visitors are instantly engaged by eye-catching images showing Wiley X sunglasses in action during a wide range of recreational and work activities. Pull-down menus provide easy access to information about Wiley X, its products, the technology behind these products and information about Wiley X’s licensed and private label brands, including John Deere eyewear, Harley-Davidson eyewear, Remington eyewear and hearing protection, DVX Sun and Safety eyewear, and 5.11 Tactical eyewear. The website pull-down menus also provide easy access to media resources and information on top Wiley X-sponsored NASCAR drivers, professional tournament anglers and other athletes. An in-depth explanation of Wiley X’s polarized lens technology and videos demonstrate the protective qualities of Wiley X eyewear. Vital Stats: A prominent link leads visitors directly to Wiley X’s Tactical Site dedicated to the needs of soldiers, police officers, fire fighters and others who need state-of-the-art APEL, Ballistic-rated and ANSI vision protection, gloves and accessories. Additional links provide in-depth information on Wiley X’s new Worksight line of fashionable, functional occupational eye protection, as well as its new Youth Force line of ASTM F803-rated Sports Protective Eyewear for children and young teen athletes. www.wileyx.com; (800) 776-7842
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