By CLICK Staff
WALTHAM, Mass.—To celebrate
National Small Business Week held just last week, June 17-21,
Constant Contact (NASDAQ: CTCT) hosted Get Down to Business, a nationwide series of free business-building events taking place throughout the month of June. Get Down to Business events teach small businesses how they can use email marketing and social media marketing to engage with customers and drive business success, with educational presentations and panels from Constant Contact's team of marketing experts, local email and social media marketing professionals, and other thought leaders from each participating region.
"Constant Contact is committed to helping small businesses be successful, and our extensive education programs are a core component of that commitment," said Catherine Kniker, vice president of local success at Constant Contact. "Get Down to Business events celebrate small business success, and teach organizations across America how they can better leverage email and social media to grow their businesses and drive real business results."
Get Down to Business events demonstrated how small businesses can grow by leveraging email and social media marketing and address how setting marketing goals and objectives will help them determine the best targeted channels to push out their social and email campaigns. There were interactive exercises throughout the sessions to build out the framework for great campaigns, and ultimately, achieve their goals.
In addition to the local events, Constant Contact hosted a special Livestream Get Down to Business event earlier this month. Zak Barron, Constant Contact's area director for the central U.S., presented "Grow Your Business with Email & Social Media." The presentation featured a sneak peek at some of the company's soon-to-be released small business research. More info is
here.
Constant Contact wrote the book on Engagement Marketing and offers a range of
resources including coaching groups, blogs and helpful posts on the topic—a marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. More than half a million small businesses, nonprofits and associations worldwide use the company's online marketing tools to generate new customers, repeat business, and referrals through email marketing, social media marketing, event marketing, local deals, digital storefronts, and online surveys. Constant Contact offers a mix of affordable tools and free KnowHow, including local seminars, personal coaching and award-winning product support. The company further supports small organizations through its extensive network of consultants/resellers, technology providers, franchises and national associations.
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