NEW YORK—EyeCarePro received official notification from Google of being awarded Google Partner status. The Google Partner badge certifies that the EyeCarePro team has achieved certain criteria in paid search engine marketing (PPC) including performance, AdWords certification, the use of best practices and successful experience managing a certain amount of ad spend. The status also gives EyeCarePro a competitive advantage to clients with insider access to a dedicated Google Agency Team which they can contact directly and immediately to assist in managing their accounts, the company said.

“This badge is a testament to the hard work our PPC team, led by Mendy Efune, has put in over the past year to learn everything there is to know about paid search marketing for the optometric industry,” said EyeCarePro CEO Daniel Rostenne. “Clearly our performance shows that the efforts, time and dedication have paid off.” EyeCarePro’s PPC service, ODPPC, was launched in May of 2017and now works with over 100 clients.

According to Efune, “When it comes to PPC, there are many fields and they are all different and require different expertise. Since we have been running ads solely for eye doctors and optometrists, we have gained lots of experience specifically in this field. We are constantly learning from all our accounts, renewing and updating them to ensure top performance. Therefore we will always be on top of the game in this niche of PPC for eye doctors and optometrists.”

Efune states that the next item on the EyeCarePro’s agenda is to achieve Google Premier Partner status which adds a further level of training and guidance by the Google team.