SCENE + HEARD: Daily Post Blindness & Beauty: How Visually Impaired Women Are Changing an Industry That Ignored Them By Staff Wednesday, April 3, 2019 4:08 PM The beauty industry, which increasingly aims to cater to every creed and color, has largely ignored visually impaired people like Ha. This is bizarre when you consider that 36 million people worldwide are totally blind, and 217 million have moderate to severe visual impairment. “People think just because blind women can’t see, they don’t care about what they look like,” says Sam Latif, who was diagnosed with low vision at five years old due to a condition called retinitis pigmentosa, eventually losing her sight completely in early adulthood. “They think that the visually impaired don’t spend money on beauty products or can’t apply makeup so they’re not relevant to this industry. Fortunately, that notion is being challenged from the inside by people like Latif — she is Procter & Gamble’s special consultant on inclusive design, a new role that helps ensure products are designed, packaged, and advertised to be inclusive for the 1.3 billion people worldwide who have a disability. Change is also coming thanks to the success of blind and visually impaired beauty bloggers, like YouTuber Molly Burke, who has 1.7 million subscribers, and Lucy Edwards, CoverGirl’s first blind beauty ambassador. Click here to read more.