Who. What. Wear. Why.

Something Blue

By Jamie Wilson
Saturday, June 8, 2019 5:02 PM As the 1990s continue to trend, we’ve seen the comeback of the classic baby blue colorway. However, we’re also seeing this color trend adopted in sunglass lenses as opposed to a colored acetate. These light blue lenses come as solid tints, gradient effects or mirrored treatments.

Editors.Picks: De Rigo Vision and Chopard Unveil Sunglass for 72nd Cannes Film Festival

By Staff
Saturday, June 8, 2019 7:00 AM To celebrate the iconic partnership that Chopard has forged with the Cannes Film Festival, De Rigo has created a special edition women’s sunglass that exudes the old Hollywood glamour of the 1950s.

WE GRAMMIN’ Spotlight

By Staff
Saturday, June 8, 2019 6:00 AM @VisionMonday’s Instagram features eyewear related celebrity fashion, street style and trends. There have been some gorgeous optical looks at Cannes 2019. Here, Elle Fanning wears FENDI GLASS sunglasses from Safilo Group.

[Partner Post] 30 Years in the Making

By Staff
Saturday, June 8, 2019 5:00 AM

Celebrating 30 years of American Glam, Badgley Mischka has released their latest optical frames for men and women. "We are honored to celebrate this wonderful milestone and introduce the fashion world to our newest collection—an homage to our history and nod to today's steadfast, confident and captivating woman," said Mark Badgley. Shop the entire collection at mcgeegroup.com.

Straight Edge

By Jamie Wilson
Monday, August 13, 2018 12:32 AM WHAT: Optical and sun frames that are forgoing the typical curvature along the top of a frame to create a flat, straight line across the top of the frame style.

Flower Power

By Jamie Wilson
Monday, April 11, 2016 12:00 AM Who: Self-proclaimed hippies and those who deem spring as their favorite season. Individuals sporting a green thumb as well as lovers of Marc Jacobs Daisy and the likes of Gucci’s Cruise 2016 collection and Erdem’s spring 2016 runway.

Yes Way, Rosé

By Jamie Wilson
Monday, March 7, 2016 12:00 AM Who: The 20-something year old self-proclaimed wine connoisseur, fans of Molly Ringwald in “Pretty in Pink,” those stocking up on healing crystals specifically speaking to the Heart Chakra as well as the likes of Thom Browne’s resort 2016 show and Roberto Cavalli’s spring/summer 2016 menswear show.

Second Base

By Deirdre Carroll
Monday, February 15, 2016 12:00 AM Who: Teenagers, rapper B.o.B. and other Flatearthists, baseball players and those bearded guys you often see wearing knit beanies in the dead of summer.

What: Flat is where it’s at. More specifically, sunwear and eyewear for men and women with minimal panto, essentially no panoramic angle and, most importantly, lenses with a base curve of two or less… Second Base, get it?

On The Rocks

By Deirdre Carroll
Wednesday, January 13, 2016 12:05 AM Who: The Taj Mahal, the Washington Monument, the Pantheon and a slew of other ancient Greek and Roman buildings; Alexander Wang’s debut collection for Balenciaga; people in Knoxville, Tenn.; collectors of cheese plates; sculptors and any blogger known for their artfully arranged tabletop still lives.

Slim Silhouettes

By Deirdre Carroll
Monday, December 14, 2015 12:00 AM Who: Fans of Mini Coopers, Smart Cars and the Tiny House Movement. Men who wear slim suits; women who are philosophically opposed to lugging around huge handbags; and cult members of the EDC (Every Day Carry) community.

Sea Turtle

By Deirdre Carroll
Monday, November 16, 2015 12:00 AM Who: The Fall 2015 menswear collections from J.Crew, Valentino, Versace and Gucci; those who understand that mixing neutrals always works; and anyone who’s ever paired their denim with a classic bomber jacket or brown oxfords.

Float On

By Deirdre Carroll
Monday, October 19, 2015 12:00 AM WHO: Fans of the hover board, bubbles, balloons, clouds, David Blaine, wedding dress designers or anyone into wearing charmeuse, chiffon and tulle.

In The Clear

By Deirdre Carroll
Monday, September 14, 2015 12:00 AM Who: Miley Cyrus at the recent MTV Video Movie Awards, the army of starlets who favor the so-called “naked” dress, Furla’s iconic “Candy” bag and fans of Lucite.

Eye on the Ball

By Deirdre Carroll
Monday, August 31, 2015 12:00 AM Who: The Minions, the baby in that viral video who gets her first pair of glasses, Glasses for Noah on Facebook, and any kid who wears glasses and plays a sport in New Jersey thanks to a 2006 law.

Mini Me

By Deirdre Carroll
Monday, August 17, 2015 12:00 AM Who: Verne Troyer, American Girl’s “Dress Like Your Doll” program, “celebrity” Pinterest kid Quinoa, fans of Minecraft and some high caliber fashion houses who understand the value in capturing their customers at an early age—Armani, Hugo Boss, Burberry, Dolce & Gabbana, Fendi, Gucci—all of which have children’s collections.